VGJUNK

Ad for various handheld LCD games by Tiger.

Nintendo Game & Watch - Donkey Kong Jr. and Mario’s Cement Factory.

Nintendo “Color Screen” tabletop LCD games.

Game & Watch Panorama Screen ver. flyer, and probably the only chance you’ll get to see Mario dressed as a soldier.

Ad for Konami’s handheld LCD sports games.

Ad for the mysterious Gamate handheld system. I can only assume that the fact you (presumably) pronounce it “gay mate” hampered its success in the UK market.

Sega McDonald’s Happy Meal LCD games.

Mega Man 3 LCD handheld by Tiger Electronics.

retrocore:

The Search For The Worst LCD Game Of All Time: A-Team